{"id":340,"date":"2026-02-24T21:59:07","date_gmt":"2026-02-24T18:59:07","guid":{"rendered":"https:\/\/blogs.e-me.edu.gr\/hive-9oNikaias-SmokeFree\/?p=340"},"modified":"2026-04-07T16:21:41","modified_gmt":"2026-04-07T13:21:41","slug":"from-cowboys-to-influencers-%ce%b1%cf%80%cf%8c-%cf%84%ce%bf%cf%85%cf%82-cowboys-%cf%83%cf%84%ce%bf%cf%85%cf%82-influencers","status":"publish","type":"post","link":"https:\/\/blogs.e-me.edu.gr\/hive-9oNikaias-SmokeFree\/2026\/02\/24\/from-cowboys-to-influencers-%ce%b1%cf%80%cf%8c-%cf%84%ce%bf%cf%85%cf%82-cowboys-%cf%83%cf%84%ce%bf%cf%85%cf%82-influencers\/","title":{"rendered":"From Cowboys to Influencers\/\u0391\u03c0\u03cc \u03c4\u03bf\u03c5\u03c2 Cowboys \u03c3\u03c4\u03bf\u03c5\u03c2 Influencers"},"content":{"rendered":"
    \n
  1. \u03a3\u03cd\u03b3\u03c7\u03c1\u03bf\u03bd\u03b5\u03c2 \u03a0\u03b1\u03c1\u03b1\u03bb\u03bb\u03b7\u03bb\u03af\u03b5\u03c2 \u2013 \u0391\u03c0\u03cc \u03c4\u03bf\u03c5\u03c2 Cowboys \u03c3\u03c4\u03bf\u03c5\u03c2 Influencers<\/span><\/strong><\/span><\/li>\n<\/ol>\n

    \"\"<\/span><\/span><\/a><\/p>\n

    \u039f\u03b9 \u03b4\u03b9\u03b1\u03c6\u03b7\u03bc\u03af\u03c3\u03b5\u03b9\u03c2 \u03ba\u03b1\u03c0\u03bd\u03bf\u03cd \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03bf\u03cd\u03bd \u03ad\u03bd\u03b1 \u03b9\u03c3\u03c7\u03c5\u03c1\u03cc \u03b5\u03c1\u03b3\u03b1\u03bb\u03b5\u03af\u03bf \u03b5\u03c0\u03b9\u03c1\u03c1\u03bf\u03ae\u03c2 \u03b5\u03b4\u03ce \u03ba\u03b1\u03b9 \u03b4\u03b5\u03ba\u03b1\u03b5\u03c4\u03af\u03b5\u03c2. \u03a0\u03b1\u03c1\u03bf\u03c5\u03c3\u03af\u03b1\u03b6\u03b1\u03bd \u03c4\u03b1 \u03c4\u03c3\u03b9\u03b3\u03ac\u03c1\u03b1 \u03c9\u03c2 \u03c3\u03cd\u03bc\u03b2\u03bf\u03bb\u03bf \u03b5\u03bb\u03b5\u03c5\u03b8\u03b5\u03c1\u03af\u03b1\u03c2, \u03b4\u03cd\u03bd\u03b1\u03bc\u03b7\u03c2 \u03ba\u03b1\u03b9 \u03b5\u03c0\u03b9\u03c4\u03c5\u03c7\u03af\u03b1\u03c2, \u03b5\u03bd\u03ce \u03c0\u03b1\u03c1\u03ac\u03bb\u03bb\u03b7\u03bb\u03b1 \u03b1\u03c0\u03ad\u03ba\u03c1\u03c5\u03c0\u03c4\u03b1\u03bd \u03c4\u03b9\u03c2 \u03c3\u03bf\u03b2\u03b1\u03c1\u03ad\u03c2 \u03b5\u03c0\u03b9\u03c0\u03c4\u03ce\u03c3\u03b5\u03b9\u03c2 \u03c4\u03bf\u03c5\u03c2 \u03c3\u03c4\u03b7\u03bd \u03c5\u03b3\u03b5\u03af\u03b1. \u039c\u03ad\u03c3\u03c9 \u03b5\u03b9\u03ba\u03cc\u03bd\u03c9\u03bd, \u03bc\u03bf\u03bd\u03c4\u03ad\u03bb\u03c9\u03bd \u03ba\u03b1\u03b9 \u03c3\u03c5\u03bd\u03b1\u03b9\u03c3\u03b8\u03b7\u03bc\u03b1\u03c4\u03b9\u03ba\u03ce\u03bd \u03bc\u03b7\u03bd\u03c5\u03bc\u03ac\u03c4\u03c9\u03bd, \u03b7 \u03b4\u03b9\u03b1\u03c6\u03ae\u03bc\u03b9\u03c3\u03b7 \u03c3\u03c5\u03c7\u03bd\u03ac \u03b8\u03cc\u03bb\u03c9\u03bd\u03b5 \u03c4\u03b1 \u03cc\u03c1\u03b9\u03b1 \u03bc\u03b5\u03c4\u03b1\u03be\u03cd \u03b1\u03bb\u03ae\u03b8\u03b5\u03b9\u03b1\u03c2 \u03ba\u03b1\u03b9 \u03c8\u03b5\u03cd\u03b4\u03bf\u03c5\u03c2. \u039f\u03b9 \u03b5\u03ba\u03c3\u03c4\u03c1\u03b1\u03c4\u03b5\u03af\u03b5\u03c2 \u03ba\u03b1\u03c4\u03ac \u03c4\u03bf\u03c5 \u03ba\u03b1\u03c0\u03bd\u03af\u03c3\u03bc\u03b1\u03c4\u03bf\u03c2 \u03ad\u03c7\u03bf\u03c5\u03bd \u03ba\u03b1\u03c4\u03b1\u03c3\u03ba\u03b5\u03c5\u03ac\u03c3\u03b5\u03b9 \u03bc\u03b9\u03b1 \u03b5\u03bb\u03ba\u03c5\u03c3\u03c4\u03b9\u03ba\u03ae \u03b1\u03bb\u03bb\u03ac \u03c0\u03b1\u03c1\u03b1\u03c0\u03bb\u03b1\u03bd\u03b7\u03c4\u03b9\u03ba\u03ae \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03cc\u03c4\u03b7\u03c4\u03b1, \u03c9\u03c3\u03c4\u03cc\u03c3\u03bf \u03b1\u03c5\u03c4\u03ae \u03b7 \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03cc\u03c4\u03b7\u03c4\u03b1 \u03c3\u03c5\u03b3\u03ba\u03c1\u03bf\u03cd\u03b5\u03c4\u03b1\u03b9 \u03bc\u03b5 \u03c4\u03b1 \u03b5\u03c0\u03b9\u03c3\u03c4\u03b7\u03bc\u03bf\u03bd\u03b9\u03ba\u03ac \u03b4\u03b5\u03b4\u03bf\u03bc\u03ad\u03bd\u03b1 \u03ba\u03b1\u03b9 \u03c4\u03b9\u03c2 \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03ad\u03c2 \u03c3\u03c5\u03bd\u03ad\u03c0\u03b5\u03b9\u03b5\u03c2 \u03c4\u03bf\u03c5 \u03ba\u03b1\u03c0\u03bd\u03af\u03c3\u03bc\u03b1\u03c4\u03bf\u03c2.<\/span><\/p>\n

    \u03a3\u03cd\u03b3\u03c7\u03c1\u03bf\u03bd\u03b5\u03c2 \u03a0\u03b1\u03c1\u03b1\u03bb\u03bb\u03b7\u03bb\u03af\u03b5\u03c2 \u2013 \u0391\u03c0\u03cc \u03c4\u03bf\u03c5\u03c2 Cowboys \u03c3\u03c4\u03bf\u03c5\u03c2 Influencers\u00a0<\/span><\/span>
    \n\u039f \u00ab\u0386\u03bd\u03b8\u03c1\u03c9\u03c0\u03bf\u03c2 \u03c4\u03bf\u03c5 Marlboro\u00bb \u03ad\u03c7\u03b5\u03b9 \u03b5\u03be\u03b1\u03c6\u03b1\u03bd\u03b9\u03c3\u03c4\u03b5\u03af, \u03b1\u03bb\u03bb\u03ac \u03bf\u03b9 \u03c4\u03b1\u03ba\u03c4\u03b9\u03ba\u03ad\u03c2 \u03ad\u03c7\u03bf\u03c5\u03bd \u03b5\u03be\u03b5\u03bb\u03b9\u03c7\u03b8\u03b5\u03af. \u03a3\u03ae\u03bc\u03b5\u03c1\u03b1, \u03c4\u03b1 \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd\u03c4\u03b1 \u03bd\u03b9\u03ba\u03bf\u03c4\u03af\u03bd\u03b7\u03c2 (\u03cc\u03c0\u03c9\u03c2 \u03c4\u03b1 \u03b1\u03c4\u03bc\u03b9\u03c3\u03c4\u03b9\u03ba\u03ac \u03ba\u03b1\u03b9 \u03c4\u03b1 \u03b7\u03bb\u03b5\u03ba\u03c4\u03c1\u03bf\u03bd\u03b9\u03ba\u03ac \u03c4\u03c3\u03b9\u03b3\u03ac\u03c1\u03b1) \u03c3\u03c5\u03c7\u03bd\u03ac \u03b4\u03b9\u03b1\u03c4\u03af\u03b8\u03b5\u03bd\u03c4\u03b1\u03b9 \u03c3\u03c4\u03b7\u03bd \u03b1\u03b3\u03bf\u03c1\u03ac \u03bc\u03ad\u03c3\u03c9 \u00ab\u03ba\u03bf\u03c5\u03bb\u00bb \u03b1\u03b9\u03c3\u03b8\u03b7\u03c4\u03b9\u03ba\u03ae\u03c2, \u03c4\u03b5\u03c7\u03bd\u03bf\u03bb\u03bf\u03b3\u03b9\u03ba\u03ac \u03b5\u03c0\u03b9\u03ba\u03b5\u03bd\u03c4\u03c1\u03c9\u03bc\u03ad\u03bd\u03c9\u03bd \u03c3\u03c7\u03b5\u03b4\u03af\u03c9\u03bd \u03ba\u03b1\u03b9 influencers \u03c3\u03c4\u03b1 \u03bc\u03ad\u03c3\u03b1 \u03ba\u03bf\u03b9\u03bd\u03c9\u03bd\u03b9\u03ba\u03ae\u03c2 \u03b4\u03b9\u03ba\u03c4\u03cd\u03c9\u03c3\u03b7\u03c2.<\/span><\/span><\/p>\n

    Modern Parallels \u2013 From Cowboys to Influencers<\/strong><\/span><\/p>\n

    Tobacco advertising has been a powerful tool of influence for decades. It has presented cigarettes as a symbol of freedom, power, and success, while simultaneously concealing their serious health consequences. Through images, models, and emotional messages, advertising has often blurred the lines between truth and falsehood. Anti-smoking campaigns have constructed an attractive but misleading reality, but this reality clashes with scientific data and the real consequences of smoking.<\/span><\/p>\n

    Modern Parallels \u2013 From Cowboys to Influencers<\/span>
    \nThe \u201cMarlboro Man\u201d is gone, but the tactics have evolved. Today, nicotine products (such as vapes and e-cigarettes) are often marketed through \u201ccool\u201d aesthetics, technologically focused designs, and social media influencers.<\/span><\/p>\n

    \"\"<\/p>\n

    \u03a0\u03b1\u03c1\u03b1\u03ba\u03bf\u03bb\u03bf\u03c5\u03b8\u03ae\u03c3\u03b1\u03bc\u03b5\u00a0 \u03c4\u03b9\u03c2 \u03b4\u03b9\u03b1\u03c6\u03b7\u03bc\u03af\u03c3\u03b5\u03b9\u03c2 \u03ba\u03b1\u03b9 \u03c0\u03c1\u03bf\u03c4\u03b5\u03af\u03bd\u03b1\u03bc\u03b5 \u03b1\u03bb\u03bb\u03b1\u03b3\u03ad\u03c2 \u03c3\u03c4\u03b9\u03c2 \u03b1\u03bd\u03b1\u03c1\u03c4\u03ae\u03c3\u03b5\u03b9\u03c2 \u03c3\u03c4\u03b1 \u03bc\u03ad\u03c3\u03b1 \u03ba\u03bf\u03b9\u03bd\u03c9\u03bd\u03b9\u03ba\u03ae\u03c2 \u03b4\u03b9\u03ba\u03c4\u03cd\u03c9\u03c3\u03b7\u03c2 <\/span><\/span>\u00a0\u03b1\u03c6\u03b1\u03b9\u03c1\u03ce\u03bd\u03c4\u03b1\u03c2 \u03c4\u03b7\u03bd \u00ab\u03b1\u03af\u03b3\u03bb\u03b7\u00bb \u03c4\u03bf\u03c5 \u03b1\u03c4\u03bc\u03af\u03c3\u03bc\u03b1\u03c4\u03bf\u03c2\/\u03ba\u03b1\u03c0\u03bd\u03af\u03c3\u03bc\u03b1\u03c4\u03bf\u03c2 \u03ba\u03b1\u03b9\u00a0 \u03b4\u03b5\u03af\u03c7\u03bd\u03bf\u03bd\u03c4\u03b1\u03c2 \u03c4\u03b7\u03bd \u03b1\u03c0\u03ce\u03bb\u03b5\u03b9\u03b1 \u03b1\u03bd\u03b5\u03be\u03b1\u03c1\u03c4\u03b7\u03c3\u03af\u03b1\u03c2 \u03c0\u03bf\u03c5 \u03c3\u03c5\u03bd\u03bf\u03b4\u03b5\u03cd\u03b5\u03b9 \u03c4\u03bf\u03bd \u03b5\u03b8\u03b9\u03c3\u03bc\u03cc.\u00a0<\/span><\/span><\/span><\/p>\n

    We designed social media posts \u00a0removing the \u201cglamour\u201d of vaping\/smoking and\u00a0 showing the loss of independence that comes with addiction.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

    \u03a3\u03cd\u03b3\u03c7\u03c1\u03bf\u03bd\u03b5\u03c2 \u03a0\u03b1\u03c1\u03b1\u03bb\u03bb\u03b7\u03bb\u03af\u03b5\u03c2 \u2013 \u0391\u03c0\u03cc \u03c4\u03bf\u03c5\u03c2 Cowboys \u03c3\u03c4\u03bf\u03c5\u03c2 Influencers \u039f\u03b9 \u03b4\u03b9\u03b1\u03c6\u03b7\u03bc\u03af\u03c3\u03b5\u03b9\u03c2 \u03ba\u03b1\u03c0\u03bd\u03bf\u03cd \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03bf\u03cd\u03bd \u03ad\u03bd\u03b1 \u03b9\u03c3\u03c7\u03c5\u03c1\u03cc \u03b5\u03c1\u03b3\u03b1\u03bb\u03b5\u03af\u03bf \u03b5\u03c0\u03b9\u03c1\u03c1\u03bf\u03ae\u03c2 \u03b5\u03b4\u03ce \u03ba\u03b1\u03b9 \u03b4\u03b5\u03ba\u03b1\u03b5\u03c4\u03af\u03b5\u03c2. \u03a0\u03b1\u03c1\u03bf\u03c5\u03c3\u03af\u03b1\u03b6\u03b1\u03bd \u03c4\u03b1 \u03c4\u03c3\u03b9\u03b3\u03ac\u03c1\u03b1 \u03c9\u03c2 \u03c3\u03cd\u03bc\u03b2\u03bf\u03bb\u03bf \u03b5\u03bb\u03b5\u03c5\u03b8\u03b5\u03c1\u03af\u03b1\u03c2, \u03b4\u03cd\u03bd\u03b1\u03bc\u03b7\u03c2 \u03ba\u03b1\u03b9 \u03b5\u03c0\u03b9\u03c4\u03c5\u03c7\u03af\u03b1\u03c2, \u03b5\u03bd\u03ce \u03c0\u03b1\u03c1\u03ac\u03bb\u03bb\u03b7\u03bb\u03b1 \u03b1\u03c0\u03ad\u03ba\u03c1\u03c5\u03c0\u03c4\u03b1\u03bd \u03c4\u03b9\u03c2 \u03c3\u03bf\u03b2\u03b1\u03c1\u03ad\u03c2 \u03b5\u03c0\u03b9\u03c0\u03c4\u03ce\u03c3\u03b5\u03b9\u03c2 \u03c4\u03bf\u03c5\u03c2 \u03c3\u03c4\u03b7\u03bd \u03c5\u03b3\u03b5\u03af\u03b1. \u039c\u03ad\u03c3\u03c9 \u03b5\u03b9\u03ba\u03cc\u03bd\u03c9\u03bd, \u03bc\u03bf\u03bd\u03c4\u03ad\u03bb\u03c9\u03bd \u03ba\u03b1\u03b9 \u03c3\u03c5\u03bd\u03b1\u03b9\u03c3\u03b8\u03b7\u03bc\u03b1\u03c4\u03b9\u03ba\u03ce\u03bd \u03bc\u03b7\u03bd\u03c5\u03bc\u03ac\u03c4\u03c9\u03bd, \u03b7 \u03b4\u03b9\u03b1\u03c6\u03ae\u03bc\u03b9\u03c3\u03b7 \u03c3\u03c5\u03c7\u03bd\u03ac \u03b8\u03cc\u03bb\u03c9\u03bd\u03b5 \u03c4\u03b1 \u03cc\u03c1\u03b9\u03b1 \u03bc\u03b5\u03c4\u03b1\u03be\u03cd \u03b1\u03bb\u03ae\u03b8\u03b5\u03b9\u03b1\u03c2 \u03ba\u03b1\u03b9 \u03c8\u03b5\u03cd\u03b4\u03bf\u03c5\u03c2. \u039f\u03b9 \u03b5\u03ba\u03c3\u03c4\u03c1\u03b1\u03c4\u03b5\u03af\u03b5\u03c2 … Continue reading From Cowboys to Influencers\/\u0391\u03c0\u03cc \u03c4\u03bf\u03c5\u03c2 Cowboys \u03c3\u03c4\u03bf\u03c5\u03c2 Influencers<\/span><\/a><\/p>\n","protected":false},"author":918015,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[22],"tags":[],"class_list":["post-340","post","type-post","status-publish","format-standard","hentry","category-smoking-and-internet---"],"_links":{"self":[{"href":"https:\/\/blogs.e-me.edu.gr\/hive-9oNikaias-SmokeFree\/wp-json\/wp\/v2\/posts\/340","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blogs.e-me.edu.gr\/hive-9oNikaias-SmokeFree\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blogs.e-me.edu.gr\/hive-9oNikaias-SmokeFree\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blogs.e-me.edu.gr\/hive-9oNikaias-SmokeFree\/wp-json\/wp\/v2\/users\/918015"}],"replies":[{"embeddable":true,"href":"https:\/\/blogs.e-me.edu.gr\/hive-9oNikaias-SmokeFree\/wp-json\/wp\/v2\/comments?post=340"}],"version-history":[{"count":0,"href":"https:\/\/blogs.e-me.edu.gr\/hive-9oNikaias-SmokeFree\/wp-json\/wp\/v2\/posts\/340\/revisions"}],"wp:attachment":[{"href":"https:\/\/blogs.e-me.edu.gr\/hive-9oNikaias-SmokeFree\/wp-json\/wp\/v2\/media?parent=340"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blogs.e-me.edu.gr\/hive-9oNikaias-SmokeFree\/wp-json\/wp\/v2\/categories?post=340"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blogs.e-me.edu.gr\/hive-9oNikaias-SmokeFree\/wp-json\/wp\/v2\/tags?post=340"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}